• Free white paper

Why do American companies own their own media outlets?

Download our exclusive case study on the media brand strategy of market leaders.

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Our insights

What you will learn in this white paper

Discover how market leaders use media brands to reduce their acquisition costs, attract qualified leads, and boost their visibility. Through practical case studies and concrete steps, learn how to create a high-performing media brand and optimize your results.

1
Why leaders have their own media outlets

Discover how giants such as HubSpot and FOSSA use this strategy to dominate their market.

2
The impact of media on your leads

How proprietary media reduces acquisition costs and attracts a loyal audience.

3
Successful case studies with examples

Real-life examples of companies that have used effective media to boost their growth.

4
Steps to create your media

Follow our tips to quickly launch a media outlet that generates concrete results.

5
Measurable results from effective media

Discover how media can increase your conversions and improve your return on investment.

6
Continuous optimization and performance monitoring

Learn how to adjust and optimize your media strategy to maximize long-term results.

Key levers

Two complementary levers for a successful media brand

Content marketing IA : Articles publiés, illustrant l'expertise de l'agence dans la création de contenus SEO optimisés pour le référencement

The online media to capture and engage your audience

In this white paper, we explain why market leaders choose to own their own media rather than rely on traditional advertising or platform algorithms.

  • Capture a loyal audience interested in your specific content
  • Create engaging content that positions you as a leader in your industry.
  • Strengthen your legitimacy and build a long-term relationship with your audience

The newsletter to maintain engagement and generate conversions

In this white paper, we detail how a well-designed newsletter can become a key channel for attracting new prospects while strengthening existing relationships.

  • Build subscriber loyalty by sending them regular, personalized content.
  • Drive engagement with exclusive offers and incentives
  • Increase your conversions by encouraging subscribers to take action (purchase, request a quote, etc.).
  • Livre blanc gratuit

Pourquoi les entreprises américaines possèdent leur propre média ?

Téléchargez notre étude de cas exclusive sur la stratégie des marques média des leaders du marché.

Télécharger l'ebook
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